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Field Marketing Specialist

Serving the areas of Norfolk County, South Shore & Rhode Island Coldwell Banker Offices

Alexa de la Pena
Field Marketing Specialist
Coldwell Banker New England

Based in Framingham, Alexa is a dedicated Field Marketing Specialist at Coldwell Banker New England, covering offices across Westwood, Sharon, Canton, Norwell/Hanover, Scituate, Cohasset, Duxbury, Plymouth, Franklin/Cumberland, and East Greenwich/Newport. With a strong background in real estate and marketing, Alexa brings a wealth of experience and a passion for the industry to her role.

Before stepping into her current position, Alexa served as the RSS in the Weston office, where she honed her skills and gained extensive knowledge of Coldwell Banker marketing tools. Her journey in real estate began even earlier with roles in Real Estate Photography at Drone Home Media and at ShowingTime appointment center during high school and college.

Alexa holds a BA in Photography and Communications, a testament to her creative eye and communication skills. She enjoys combining her professional expertise with her love for photography, often giving family and friends photoshoots in her spare time.

Living in Framingham with her husband Derrek, dog Pearl, and cat Tilly, Alexa cherishes her connection to the real estate industry, often saying she has an invisible string tying her to it. Her dedication and multifaceted experience make her an invaluable asset to the Coldwell Banker New England team.

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